adult entertainment and sex trafficking joy hoover leadership looks like podcastMeet Joy

Nearly a decade ago, Joy and her husband were on vacation in Las Vegas, NV. During their visit, they noticed those working in the adult entertainment industry and wondered how they could provide support.

This epiphany changed the course of their lives.

After returning to Michigan from their vacation, the desire to help was so powerful that they packed everything they owned and moved to Las Vegas. Joy, along with her husband, began their journey working with other organizations and ultimately launched The Cupcake Girls. Their focus is to support those working in the adult entertainment industry or those who have been sex trafficked through holistic services that encompass mental, emotional, physical, spiritual, and financial.

In this episode, Joy shares what adult entertainment is, what sex trafficking is, and how The Cupcake Girls provides support. We also dive into how Joy manages her busy life as a wife and mother of two, what she does to overcome challenges, and what keeps her going.

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